UX Design

Joey Kidd

UX Researcher + UX Designer + Problem Solver

Use Case - Post-Quantum Cryptography Site Redesign

Problem

Users were unclear about what information was required when visiting the site. The lack of clear guidance created confusion, and the site ultimately caused more frustration than value.

Original Site

Methods Used

User Interviews: Conducted interviews with workstream leads across the program to understand their goals and challenges.
Contextual Inquiry: Identified what each workstream needed to communicate to its users.
Feedback Analysis: Synthesized insights from direct user feedback sessions and wireframe reviews to inform design decisions.

Key Insights

Multiple user groups were identified.
The current site primarily serves only one of those user groups.
The site was reorganized to ensure each user type could easily find the information they needed.
Clear guidance was provided on what needed to be done and the associated deadlines.

Business Impact

Increased Engagement: Information was clearly organized and tailored by user type, making it easier to find and use.
Data Driven Decisions: Equipped the PQC team with insights into user needs, enabling them to address questions about PQC and clarify expectations effectively.

New Landing Page